TV is social again, with Ooyala Social
Tuesday, September 20th, 2011 [ Posted by Roger G ]These days social networks like facebook have brought people together to connect, share and discover new things and ideas. And since the beginning film and tv have captivated and brought audiences together. Now Ooyala Social is bringing these worlds together, allowing publishers to harness the power of social to grow their audiences.
Powered by the same core technology that runs Ooyala Everywhere, Ooyala Social enables publishers to grow audiences, boost engagement and drive revenue on the world’s biggest social network.
Built-in social features promote sharing and content discovery. And Facebook Connect-based authentication ensures viewers enjoy seamless viewing, whenever and however they connect. With Ooyala Social, users can:
• Share videos with friends and family, and chat while viewing
• Discover what their friends like and recommend
• Watch on nearly every kind of screen and device
• Rent or buy videos easily with Facebook credits
Facebook is just one piece to the growing social TV phenomenon. Ooyala envisions a future where video viewing, content discovery and engagement all have a connected social dimension—a future that’s enabled by Ooyala’s backend social API integration. Social meets big data, meets HD-quality video on all devices.
One of the first publishers to take the plunge with Ooyala Social, is one of our favorite movie studios – Miramax. The guys that brought you classic films such as Pulp Fiction, Kill Bill, Good Will Hunting and Clerks – are now available to rent right within Facebook. You can even view them on any other device like a smartphone, tablet or connected TV.
