Connecting the Olympics to Australia
August 25th, 2008 [ Posted by Chris R ]http://usc.edu.au/University/MediaPublications/News/MoreNews/GayleBeijing.htm
University of the Sunshine Coast business lecturer Gayle Mayes used Adobe Connect to bring the Beijing Olympics into her classroom.
Ms Mayes spent two weeks in Beijing for the Olympic Games, and organised live video links with her Sport and Event Marketing classes during their scheduled lecture times, covering the sports marketing topics discussed in her University classes.
Issues included ticket prices, politics and sport, drugs in sport, security, the cultural, economic, political and environmental impacts of mega events, and the challenges of marketing and managing an international event in China.
Ms Mayes uses experiential education as her main teaching strategy. This approach last year earned her a $10,000 grant from the Carrick Institute for Learning and Teaching in Higher Education.
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